Award-winning freelance copywriter based in Auckland

Word on the farm

There’s nothing more powerful than hearing what farmers have to say about a product. So I went out and interviewed farmers up and down the country on behalf of Ancalf to find out exactly what the story was. The result a series of videos and print ads that gave refreshing new insights into how and why farmers are buying and staying with Ancalf. See the full story here: Share → Tweet

Flying Lamborgini

Getting the perfect lamb flying through the air isn’t an easy thing. But with the expertise of photographer Mike Heydon who’d wrangled a few in his time, we managed to catch the perfect shot out on the farm near Castlepoint. It’s not photoshop – it’s the real deal. Share → Tweet

Helping Kiwi Crush to get sales moving

Waikato-Bay of Plenty agency KingSt Advertising are using humour to help New Zealanders get to the bottom of a very serious health issue for client Kiwi Crush. Following a recent survey, which asked more than 500 people nationwide about their digestion habits, Kiwi Crush wants to draw attention to the uncomfortable subject of constipation. The survey results showed that 78% of respondents suffer from digestion issues to some extent and 13% of people keep quiet if they are suffering from constipation. Constipation can be caused by a number of factors, the most common being... Read The Rest →