Freelance Copywriter, Creative Director.

Best of the SuperBowl

If you haven’t seen it – this is a cracker:┬áSir Anthony Hopkins, Cardi B, Gordon Ramsay and Rebel Wilson all “replace” Alexa as she loses her voice in this 90-second ad, which also stars Amazon boss Jeff Bezos himself. The ad had a 7.92 share of voice online and hit 81.2 million TV impressions, with an estimated ad spend of $14.9 million. Courtesy CNBC.

Best ad of the Superbowl 2018

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